Keep Candidates Warm with this Email Template Sample
Keep Candidates Warm with this Email Template Sample
Being candid and transparent in the hiring process is one way to ensure a healthy relationship with a potential hire. By sustaining a good dynamic with potential hires and keeping them in the loop, you are alleviating their anxiety about the recruitment process and letting them know that they are valued. Even if a candidate does not make the final cut, you may have an opening in the future that will fit their skills and aptitude.
A keeping candidates warm email will be more effective the more specific you are. Try to be aware of the details they share with you. This will make the email more personal and the candidate will feel like the company is interested.
You should typically touch base with candidates once you’ve received their applications, when the hiring process has new developments, or if the team is experiencing a delay.
There are many instances where a keeping candidates warm email can be sent, and all of them involve building a working relationship with potential candidates, whether or not they passed the assessments.
Transparency is key for smoother correspondence with potential employees. Depending on where you are in the hiring process, the things you can include may differ.
When you just received their application
Express gratitude for their effort in completing the initial application process.
Reinstate the position that they are applying for.
Give the candidates a timeline of the recruitment process so they will know what to expect.
When the hiring process has new developments
Thank them for their patience and interest in applying for the position.
If you’re moving to the next stage of the application process, inform them about the next steps they are about to take and also the timeline.
If the candidate did not pass the application process, write a cordial rejection email and thank them for their efforts.
When the recruitment team is experiencing a delay
Apologize to the applicant for the hassle of having to wait for your response.
Explain the situation concisely.
Try to give a timeline so the candidate will know what to expect.
Subject: Update on Application for [Job Position]
Hello [Candidate’s Name]
We hope at [Company Name] that all is well with you. We have an update regarding the status of your application. I am pleased to inform you that you will be proceeding to the next stage of the application.
The hiring manager was impressed by how articulate you were during the interview and is keen to know more about you and your skill set. The next part of the application will be a skill exam that will determine if you’re moving on to the final interview.
[Give details and instructions for the skill exam]
Good luck with the exam!
Warm regards,
[Recruiter name]A keeping candidates warm email is meant to help you and the candidate build a lasting working relationship. It’s also a good way to get to know the candidate and see where their strengths lie. This way, you will know what to do when the application process moves forward. It’s also a way of keeping the company’s image strong since you are letting candidates know that you are responsive and proactive.
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