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What is an internal promotion announcement email and why is it important?

What is an internal promotion announcement email and why is it important?

After promoting an employee to a new department or position, one of the first things that need to be done is to send an internal announcement email informing the company of this new development.

The benefits of sending an internal promotion announcement email are boosting the team’s morale by seeing that an employee has upward career growth in the organisation, streamlining turnover processes to accomplish before the employee moves office, and updating the team on their colleague’s new location.

In announcing an internal promotion, it pays to keep the email short and simple. Stick with the relevant information, such as the time frame that they will remain in their current office, and accommodate task endorsements for their former position. The email may have a warm tone to show the company’s appreciation and respect for the promoted employee.

Want to encourage more internal growth within the company? Consider sending out internal job post announcements.

How to Announce an Internal Promotion via Email

In the email, include the employee’s achievements and contributions that led to the promotion. This shows their colleagues why the employee is being promoted and communicates the standards for promotion within your organisation. Outline the employee’s new roles and duties to brief team members on how to coordinate tasks and who to report to. It should be clear in your internal promotion announcement email that you are communicating to all members of the organisation to inform them of changes in the company structure and encourage them to support their promoted colleagues. Finally, invite the team to congratulate the employee. This fosters camaraderie in the office and recognises the achievement of the employee.

Here is a sample email to show you how to announce an internal promotion:

Internal Announcement on Promotion Email Sample

Subject Line: Welcoming [employee’s name] to [team/department] Hello team, We are proud to announce that [employee’s name] is moving/getting promoted to [mention new role, department, or location]. [Introduce the promoted employee. Mention their previous role. In a few sentences, describe the employee’s career in the company and how it pleases the organisation to offer them a promotion.] [Employee’s name] has brought the company incredible growth, and has also helped us grow as a team by [mention key achievements]. Moving forward, [he/she/they] is/are going to bring [his/her/their] expertise to [mention new role]. To celebrate this win for all of us, let’s congratulate [employee’s name] and give [him/her/they] our best wishes as [he/she/they] takes on [his/her/their] new role. Here’s to more gains, [Your name] [Your email signature]

Conclusion

If your organisation is a small one, you may want to consider announcing the internal promotion in person as well as sending an email and inviting colleagues to celebrate with the employee. This can improve office morale and show camaraderie within the company.

On the other hand, if the employee is being promoted to a C-Level position at a large company, it may be best to make a promotion announcement publicly along with the internal email. You can make use of public relations services to handle getting the announcement featured in different media outlets that fit the company’s branding.

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